charybdis wrote:I think a lot of womenswear brands tend to push/project a certain "lifestyle" instead of the clothes themselves
charybdis wrote:For instance, places like modcloth, anthropologie and nasty gal where the clothes aren't that great in terms of quality and design but girls will pay a premium because of the image these brands cultivate.
sidewalk wrote:In all honesty the question doesn't make much sense. You're trying to find something that isn't there. You're exactly right that even BBS boots categorize you, and that seems to be the end. You answered your own question.
sidewalk wrote:Even though womens fashion seems more involved, when you look through it, stores aren't deviating from each other. One store is the same as any other, except with a different logo on the tag.
UnwashedMolasses wrote:sidewalk wrote:Even though womens fashion seems more involved, when you look through it, stores aren't deviating from each other. One store is the same as any other, except with a different logo on the tag.
This is objectively incorrect.
ramseames wrote:95% of 15-25 yr old womens fashion right now is the same shit. there are exceptions to every rule and I'm sure he's obviously aware of that but fact of the matter is that it doesnt matter where you shop when everyone is selling olive unlined cotton mid length fishtails and minimalist ankle boots and dark wash skinnies and red flannels and boyfriend jeans and shitty knockoffs of designer slip on sneaks and etc. you can pick out individual differences/items but the overall look/customer base doesn't change and you're not getting girls identifying with one store over another ( ie there is no zara girl, there's just girls and they shop at zarauniqlohmaritziatnatopmanetc)
UnwashedMolasses wrote:I can drive to the mall here, not urban but suburban, and walk into 8 or 9 women's clothing stores that all sell different looks, none of which are at all similar to the one you mentioned. That's the whole point of this discussion. Is there an easy look that women can default to to look "fashionable"? Yeah, absolutely. But the existence of a trendy/blog-popularized look doesn't make it the only "fashionable" look available or worn.
exprof wrote:On cohesion:
My sister used to work for forever 21 in high school, and what they did was send her a catalogue with a bunch of odd "style archetypes", like "goth punk princess", "southern belle chic", "pretty and pink" etc. The store was often divided by "style" section. What I noticed the most was that people tended to buy things that they thought were "cute" from all over the store instead of being coherent and sticking to one style.
charybdis wrote:I think a lot of womenswear brands tend to push/project a certain "lifestyle" instead of the clothes themselves.
schiaparelli wrote:if you look at mall brands, then:i think when you step outside of the lookbook.nu/tumblr/streetstyle blog–dominated fashion circle things are quite distinct.
- ann taylor loft is "i'm a young woman that's always professionally appropriate and the most scandalous thing i wear is eyelet shirts on weekends"
- madewell is "i'm a graduated art student that instagrams copiously at music festivals"
- modcloth is "i'm a quirky girl and my personality needs to be fully expressed through my clothing and also cat-themed home goods"
- express is "i need work-appropriate-trousers and hit up bars after 5pm"
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