So the whole concept is a bunch of wildly different people get to live in close proximity to each other but they're only allowed to interact via social media and you can protray yourself as whoever you want. Then the contestants do the whole Big Brother thing of alliances and backstabbery and vote each other out till one wins 100k.
It's hilarious seeing a girl pretending to be a hot single dad and using her "DILF energy" to try and catfish a guy pretending to be a hot sorority girl, except he keeps slipping up and talking about sports way too often in his effort to come across as a Cool Girl
